<div><strong>WHAT YOU’LL DO:</strong></div><ul><li>Own and implement Barna’s strategy to drive traffic and owned-list growth</li><li>Manage Barna’s social media channels</li><li>Manage Barna’s email marketing</li><li>Manage Barna’s public website</li><li>Maximize traffic and conversion rate</li><li>Work with an editorial team to create a content marketing strategy&nbsp;</li><li>Report to the Vice President of Marketing and Digital</li></ul><div><br></div><div><strong>WHAT YOU’LL BRING:</strong></div><ul><li>Knowledge of SEO/SEM</li><li>Knowledge of Wordpress</li><li>Knowledge of Email marketing platforms (especially Active Campaign)</li><li>Knowledge of paid ads platforms (especially Meta and Google)</li><li>A proven track record of using content marketing tactics to drive impact</li><li>A good understanding of organizing and deploying content omnichannel</li><li>Experience in analytics; event tracking and reporting</li></ul><div><br></div><div><strong>THE OPTIMAL CANDIDATE HAS:</strong></div><ul><li>5 years of experience in digital marketing and/or content marketing</li><li>Proven track record of driving traffic and owned list growth</li><li>Experience partnering with other content, digital and ecommerce activities to support and coordinate</li></ul>

Director of Digital Marketing - Hybrid

<div>As Christianity Today’s (CT) <strong>Marketing Specialist – Membership Growth &amp; Retention</strong>, you will play a pivotal role in driving subscriptions and paid membership growth for CT. The ideal candidate will have a passion for developing member-related marketing campaigns and experience with campaign development. Success in this role will lead to paid membership growth, increased member engagement, and great user experiences.<br><br><strong>Salary Description</strong></div><div>Annual Salary Range: $45,000 - $50,000</div><div><br></div><div><strong>Functions and Responsibilities</strong></div><div><strong>1. Develop and implement marketing strategies for subscription growth through email, social media, and other marketing channels.</strong></div><ul><li>Use A/B testing to optimize end-of-article prompts, newsletter follow-up, and affiliate promotions.</li><li>Test and implement new strategies to cultivate paid members into brand advocates, give gift subscriptions, and consider donating to CT.</li><li>Identify and implement campaigns on owned channels (e.g. social media, e-blasts, and podcasts) to increase membership engagement and retention.</li><li>Develop a calendar for campaigns, including monthly email blasts, seasonal campaigns, and other forms of membership focused marketing.</li></ul><div><strong>2.</strong> <strong>Develop incentives for subscription and renewal growth.</strong></div><ul><li>Formulate and manage paid social media strategies relating to membership engagement and retention across organic and paid platforms, collaborating with the Marketing Specialist - Inbound &amp; Engagement and Senior Editor, Audience Engagement to ensure a cohesive approach.</li><li>Work alongside the Marketing Specialist – Full Funnel Digital Experiences to optimize all member communications, segmentation, and automations, including onboarding emails, upsells, renewal reminders, and win-back efforts.</li></ul><div><strong>3.</strong> <strong>Work closely with other members of the marketing team to ensure a cohesive, integrated approach across all aspects of the marketing funnel.</strong></div><ul><li>Work closely with others on the marketing team to implement effective, brand-specific marketing campaigns.</li><li>Work closely with the Marketing Designer and others on the marketing team to establish a consistent visual identity and marketing brand guidelines.</li><li>Lead the annual budget planning process for member onboarding and retention. Manage invoice processing and monitor expenses.</li><li>Perform additional job-related duties as assigned.</li></ul><div><br><strong>Requirements</strong>&nbsp;</div><div><strong>Education:</strong></div><ul><li>Undergraduate degree required.&nbsp;</li><li>B.A. or B.S., marketing, journalism, and/or business administration preferred.</li></ul><div><br><strong>Experience:</strong></div><ul><li>3-5 years in a digital marketing role required. Subscription marketing experience is strongly preferred.&nbsp;</li><li>Experience working with email marketing, copywriting, or Subscription Platform strongly preferred (especially Piano).&nbsp;</li><li>Basic or proficient understanding of budgeting is preferred but not required. &nbsp;</li><li>Experience using analytics software, including Google Analytics or Omniture preferred but not required.</li></ul><div><br><strong>Knowledge:&nbsp;</strong></div><ul><li>Strong written and oral communication skills.</li><li>Able to manage multiple tasks and meet recurring deadlines in a fast-paced environment.&nbsp;</li><li>Aptitude for creative problem solving and strong analytical skills.&nbsp;</li><li>Basic understanding of HTML/CSS.&nbsp;</li><li>Knowledge of evangelical Protestant theology, church, and culture.</li></ul><div>&nbsp;</div><div><strong>Benefits</strong></div><ul><li>CT offers a comprehensive benefits package. Check out our <a href="https://www.christianitytoday.org/careers">careers page</a> to learn more!</li></ul><div><br><strong>Employment Details</strong></div><ul><li>CT headquarters are located in Illinois. This is a fully remote position.</li><li>This full time position has a workweek of 37.50 hours per week.</li></ul><div><em>Exact compensation may vary based on experience, skills, and location.</em>&nbsp;</div>

Marketing Specialist - Membership Growth & Retention

<div><strong>EMAIL &amp; SMS MARKETING MANAGER</strong></div><div><strong>Location:</strong> Remote<br><br></div><div><strong>How You Will Impact the Big Picture:</strong></div><div>As the Email and SMS Marketing Manager, you play a pivotal role in advancing the mission of EWTN, which is to share the Gospel with people worldwide. You’ll take the lead in planning and executing email and SMS campaigns that nurture relationships with donors, increase brand recognition, and ensure compliance with email regulations. Your work will directly impact the organization’s fundraising and brand awareness goals.&nbsp;<br><br></div><div><strong>What You Will Do:</strong></div><ul><li>Manage multiple email lists, employing data-driven segmentation strategies to personalize the faith and giving journey.</li><li>Ensure optimal deliverability rates while adhering to GDPR policies and avoiding spam traps.</li><li>Maintain email and SMS list health and handle the technical aspects of email and text marketing.</li><li>Collaborate with vendors and third-party agencies to troubleshoot and enhance email performance.</li><li>Design and manage complex automated email workflows, optimizing user experiences and engagement.</li><li>Maintain a comprehensive email and SMS marketing calendar, providing regular reports on campaign performance and KPIs.</li><li>Increase email and SMS list subscriptions and size by optimizing content and subscription options.</li><li>Analyze customer data to enhance segmentation strategies and stay updated on industry trends and privacy policies.</li><li>Supervise the Email and SMS Marketing Specialist.</li></ul><div><br><strong>About You:</strong></div><ul><li>You have 7+ years of relevant email marketing experience and 2-3 years of SMS marketing experience.</li><li>You are proficient in analytics, segmentation, and compliance.</li><li>You can speak to a proven track record of growing email and SMS channels for reputable brands.</li><li>You possess a strong knowledge of CRM/marketing software, Google Analytics, and email marketing platforms.</li><li>You have an advanced understanding of email deliverability, anti-spam regulations, and GDPR laws.</li><li>You are familiar with HTML/CSS, JavaScript, and SQL for troubleshooting.</li><li>You have a donor-centric approach, with a creative, innovative, and team-oriented mindset.</li><li>You are a practicing Catholic with a strong affinity for EWTN's mission.</li></ul><div><br><strong>Preferred Qualifications:</strong></div><ul><li>Experience in a non-profit fundraising environment.</li><li>Experience with high-growth subscription or sustainer programs.</li><li>Familiarity with project management tools.</li><li>Design experience</li></ul><div><br><strong>Education:</strong></div><ul><li>Bachelor’s degree in marketing, communications, or a related field.</li></ul><div><br><strong>WHAT YOU’LL LOVE ABOUT WORKING HERE:</strong></div><ul><li>We offer a career with purpose! Apply your God-given talents, knowing your contributions help advance EWTN’s mission of sharing the Gospel with the world.</li><li>Family-oriented working environment. We value the importance of work/life balance, and welcome you as an EWTN family member, not just an employee.</li><li>Worship at work! Freedom to participate in daily Mass, Adoration, and prayer throughout your workday.</li><li>Competitive salary and comprehensive benefits package including Health, Dental, Vision, Life/Disability insurance and Retirement Savings Plan.</li><li>11 Paid Holidays and generous Paid Time Off program.</li><li>Tuition reimbursement for online continuing education and degree programs through our partnership with Catholic Distance University.</li><li>Potential for flexible hours and telecommuting may be possible dependent upon the position and department needs.</li><li>Ability to learn alongside legacy employees while bringing new ideas to the growing team!</li></ul>

Email & SMS Marketing Manager

<div><strong>Purpose and Scope:</strong></div><div>The successful User Experience (UX) web manager works proactively in a fast-paced environment, with a creative team, to develop and deploy valuable web and email design. As a leader in web presence and email communications, the purpose of this role is to facilitate online engagement between The Gideons and targeted audiences through websites, emails, and social media channels. The UX web manager also ensures members and ministry partners are experiencing a consistent brand of The Gideons International across all digital channels. The ideal candidate will be passionate about design aesthetics and data-driven solutions, capable of merging these disciplines to deliver exceptional user experiences.</div><div><br><strong>Essential Job Functions:</strong></div><div><strong>Responsive UX Web Design:</strong> Builds responsive web design using HTML and CSS. Develops intuitive user interfaces and experiences that communicate and perform. Refreshes layout of public website through updated designs, new features, routine maintenance and improvements, and content that meets needs of target audiences. Makes minor adjustments to public and ancillary sites, as needed. Manages SEO of public and ancillary sites.<br><strong>Conceptualization:</strong> Conceptualizes web design solutions that provide a friendly user experience with a primary focus on mobile first, then desktop. Creates wireframes, storyboards, user flows, process flows, and site maps to communicate interaction and design ideas.<br><strong>Branding and Application Development: </strong>Develops and maintains web and phone applications to ensure they meet user needs and organization brand standards.&nbsp; &nbsp; &nbsp;<br><strong>Email Testing and Deployment:</strong> Coordinates all layout, testing, audience segmentation, and deployment of enterprise-level emails with accuracy.<br><strong>AI Integration: </strong>Researches, identifies, and proposes AI solutions to enhance user engagement, conversion rates, and overall user satisfaction.<br><strong>Quality Assurance:</strong> Ensures all design elements, templates, and finished solutions work within a variety of browser types and screen settings according to the parameters established by management. Maintains consistent brand assets across all digital channels (email, web, and social media).<br><strong>Industry Best Practices:</strong> Establishes best practices one-sheet for email deployment, social media campaigns, and digital marketing on public website.<br><strong>Data and Analytics:</strong> Provides email and website performance data as needed and includes recommendations based on data insights. Studies social media data reports and provides insights and learnings.<br><strong>Asset Management:</strong> Manages current digital assets across various websites, intranets, content management systems, and libraries.<br><strong>Other</strong>: Participate in daily morning staff devotions; on a rotating basis serve by praying and reading Scripture in support of devotion leader.</div><div><br></div><div><strong>Essential Knowledge, Skills, and Training &amp; Development</strong></div><div><strong>Non-Physical</strong></div><ul><li>Thorough understanding of the creative process</li><li>Proficiency in adhering to a production schedule</li><li>Advanced knowledge of web standards and best practices, including new and emerging standards such as HTML5, CSS3, and AI business practices</li><li>Knowledgeable and experienced with SEO optimization and Google Analytics</li><li>Experience with Delivra or comparable email platforms—Mail Chimp, HubSpot, Campaign Monitor, or similar</li><li>Knowledge of and experience with SurveyMonkey</li><li>Collaboration and negotiation skills</li><li>Experience with InDesign and Adobe XD, Bootstrap, or comparable web design software</li><li>Experience with Word, Excel, PowerPoint, SharePoint, and other trafficking software</li><li>Experience with a Content Management System</li><li>Experience with the MAC platform</li></ul><div><br><strong>Physical</strong></div><ul><li>Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.</li><li>While performing the duties of this job, the employee is required to stand, walk, sit, talk, and hear. Specific vision abilities required by the job include close vision.</li></ul><div><br><strong>Minimum Qualifications</strong></div><ul><li>4-year Bachelor’s degree or equivalent experience</li><li>5 years’ experience in Web Design</li><li>Proven experience in email marketing, drip campaigns, and A/B testing, surveys</li><li>Proficient with Mac platform and Adobe Creative Cloud suite</li><li>Proven experience with Microsoft Office suite</li><li>Successful completion of a drug and background screen</li></ul><div><br><strong>Preferred Qualifications</strong></div><ul><li>Working knowledge, understanding, and acceptance of Gideon policies, procedures, and organizational structure</li><li>Basic knowledge of application development</li><li>Ability to travel as necessary</li><li>This Job Description is for general purposes and guidelines only and should not be considered all-inclusive. Neither does the receipt of this job description constitute an employment contract. Furthermore, it should be known that this list of job requirements is subject to change without written notice.</li></ul>

UX Web Manager

<div><strong>COME CHANGE THE WORLD WITH US!</strong></div><div>Faith Driven Entrepreneur is a movement dedicated to equipping 1 million Christ-following entrepreneurs with content, community, and connections so they can step into their purpose and fulfill their call to create. Our vision is that entrepreneurs worldwide would come to know God more fully and bring their work to Him as a form of worship.</div><div><br></div><div>As the Senior Graphic Designer, you will play a pivotal role in conceptualizing and creating visually compelling designs that advance our mission and connect faith driven entrepreneurs and investors. Your work will encompass a wide spectrum of projects, from branding and digital marketing collateral to web design. Your creativity and expertise will be essential in ensuring that our message is communicated effectively and consistently across all platforms. As the Senior Graphic Designer, you will have the opportunity to present your design concepts to leadership and stakeholders, develop brand standards and guidelines, and lead the way in introducing innovative design solutions that drive our organization's growth.</div><div><br></div><div><strong>JOB SUMMARY</strong></div><div>As the Senior Graphic Designer, you will…</div><ul><li><strong>Lead in the charge </strong>in conceiving and creating compelling visual designs that span a diverse array of projects, encompassing branding, digital marketing assets, and web design.</li><li><strong>Push the envelope</strong> to deliver fresh, imaginative, and innovative designs and constantly test and refine work to ensure that it resonates with our target audience and prompts action and engagement.</li><li><strong>Brainstorm, conceptualize, and develop design solutions</strong> that align with marketing strategies and goals and translate ideas into visually engaging, effective designs for email, websites, app, social media, print and more.</li><li><strong>Skillfully manage multiple projects concurrently</strong>, ensuring the prompt delivery of all tasks, while overseeing the entire design process from the inception of ideas to the execution of the final product</li><li><strong>Share design concepts with leadership and stakeholders</strong>, conveying your creative decisions and ensuring alignment with project goals.</li><li><strong>Develop and communicate brand standards and guidelines</strong> across various teams, ensuring consistent and coherent visual representation of our mission and message.&nbsp;</li><li><strong>Maintain design excellence</strong> by thoroughly reviewing designs spanning various projects, teams, and platforms to uphold design standards and consistency, offering constructive feedback and guidance whenever necessary to elevate the quality of work.</li><li><strong>Create and provide templates and asset packages</strong> to equip other designers and facilitate consistently and efficiency across the multi person projects and initiatives..&nbsp;</li><li><strong>Stay ahead of the curve</strong> and up to date on industry trends, emerging technologies, and design best practices to continually improve our design capabilities and keep our visual presence current and engaging.</li></ul><div><br></div><div><strong>SUCCESS PROFILE</strong></div><div>To be effective in this role, you must...</div><ul><li>Have a mature Christian faith and a passion to make a difference.</li><li>Be passionate about our mission, our team, our community, and our supporters. Have an astute understanding and deep desire to learn about our brand and our values so you can understand and communicate the importance of our work and why someone should get involved.</li><li>Thrive in an entrepreneurial, fast-paced, and ambiguous environment. Act as a self-motivated owner, who can work autonomously, but also willing to take feedback and direction from a team to improve the process.&nbsp;</li><li>Be an excellent collaborator and communicator with a desire to work cross-functionally and a willingness to advocate for your ideas while being open and inclusive of different perspectives.</li></ul><div><br></div><div><strong>LOCATION</strong></div><div>We are a remote team of 35 people that partner with hundreds of volunteers and partners to advance the mission. Team members work in any location, although core team working hours are largely in the US. The team at Faith Driven Entrepreneur is spread out around the world from Jakarta, San Francisco, Dallas, Nairobi, and places in between.</div><div><br></div><div><strong>BENEFITS</strong></div><ul><li>Salary Based on Experience.&nbsp;</li><li>Family medical benefit reimbursement program</li><li>Paid maternity leave and additional financial support for adoption, fertility.</li><li>Date Nights. Pay for date nights each quarter, and weekend away.</li><li>Retirement program with up to 5% company match available</li><li>13 Paid Holidays and Unlimited, Flexible Time Off Policy</li></ul>

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